In an interesting twist on the “green” movement, UCSB scholars Roland Geyer and Trevor Zink of the Bren environmental school have published a paper examining just how much savings are generated by products like hybrid vehicles and LED lights. For instance, they posit, if it’s a sumo-sized hybrid or one that gets driven farther than the previous car — for a new job, say — the owner could be using more petroleum and emitting more greenhouse gas in total.
Likewise, when all lightbulbs in a home or shop are changed to light-emitting diodes — which unarguably use less electricity and last longer — Geyer and Zink find that more lights are used, they’re left on for longer, people buy larger LED products (think televisions), and come up with entirely new uses like year-round twinkle lights.
But at bottom, they ask, why buy that new item at all? Producing it uses resources. What about the packaging? If the answer is to recycle it, they point out that a new product made with recycled material uses available scrap. As that particular environmental impact goes down, another producer’s goes up if less available scrap means the company uses new material.